Social Media Strategist, Photographer, and Content Creator
I spent four years in #ICsocial, a team of student content creators and strategists who work with the Ithaca College Social Media Manager. By my senior year I was promoted to the Senior Social Media Intern position within IC's Marketing and Communication Department. I managed the team of #ICsocial students and spearheaded several large events providing strategy, community management, and content. I also helped manage a transition between Social Media Strategists for the college, filling in for the position while it remained vacant.
From initial story boarding to execution, increasing the posting frequency and production quality of the Ithaca College Snapchat was one of my goals during my tenure.
Happy last day of finals, IC! Today we’re bringing you a takeover by Ms. Bridget Strawn, a graduating senior. Many of you may not know her by name, but she’s been helping to run our social media channels since her freshman year. (Fun fact: she did IC’s first ever student Instagram takeover back in ‘13). Bridget hails from Reading, PA, majors in Emerging Media, and measures her coffee consumption in pots not cups. She is taking us through her favorite parts of Ithaca and how they’ve changed over the past four years. Sit back and relax, because this is how Bridget saw IC.” #HowISeeIC
Student Instagram Takeover
I became the first student to take over the Ithaca College Instagram to kick off a new campaign, #HowISeeIC during my freshman year. Since then it has evolved to showcase the life of students, professors, alumni and even some on campus dogs in a new way. As the Social Media Strategy Intern I organized and planned the campaign during my senior year. I took over the account for a #HowISawIC take on the campaign during my last week of senior year. .
Photography and Copy Writing